For this project, I was tasked to execute a personal mantra. After putting forth much effort into finding a phrase that resonated with me, I decided to go with "No guts, no glory" and created an illustrated poster. To bring my mantra to life, I decided to illustrate a large poster that relies on a screen-printed appearance and hand-lettered type. The center of the poster features a small, roaring kitten, which contrasts with the bold, big cat that is often associated with the phrase. Instead of using harsh, cutting typography, I decided to juxtapose a slab serif with a feminine script typeface. This poster is all about the unexpected, which helps add a new level of complexity and personalization to the phrase.

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